10 secrets of how to sell by phone

Today, in times of crisis, the theme of work and the subject of business survival are also acute.

Entrepreneurs are looking for new ways to attract customers, using the phone, the Internet, hidden advertising.

Many are concerned with the question, , how to correctly sell by phone, because it is this method that brings good profit to business owners and allows ordinary people to earn a little money.

But to master the technique of correct phone sales is not so simple, and if you do everything "a-and-so-go", then in addition to the mats of annoyed customers that have failed, you will not receive any income.

There are secrets in this business, which Victor, who you already know, is ready to share with you( I took him as an expert, preparing you another article on sales by phone), who has been working in this field for a long time.

Why is it so hard to sell on the phone?

Victor believes( and I fully agree with him) that sales, no matter how, can not deal with everything.

You need to have certain qualities and constantly work on improving the techniques, otherwise nothing will come out.

Humble people, people who can not connect two words, fools, psychos can not sell by phone.

Sales by phone have a specific specificity and differ, for example, from direct sales.

Everything is complicated by the fact that

1. you do not see the client and can not immediately scan his reaction to your words to see if you are heading in the right direction.
2. No eye contact, which often helps to persuade not too accommodating buyers.

3. It's hard to keep the customer.

   In the store a person, afraid of appearing impolite, most likely, will listen to the end of the offer of the seller, and then he just has to hang up to get rid of the unnecessary interlocutor.

4. It is impossible to break from the first time to the person who makes decisions in the company.

   For example, you can not directly call the director, first you will go to the secretary, whose job is to play those who make sales by phone and various petitioners.

5. Some people do not trust sales on the phone, believing that scammers hunt for their money.

The misconceptions of newcomers who are trying to correctly sell by phone

Sales by phone have always attracted young and creative people, because it seems to them utterly lightweight.

In the course of work, however, it turns out that everything is not as simple as it seems at first glance, and the misconceptions of toothless fledgling sharks are melting like the early snow under the sun.

Top 3 main misconceptions of newcomers look like this:

1. I have a suspended language, which means I can easily get any client.

   And here not! Because business people do not have time to listen to your rattling on the phone, they want to hear a short and clearly formulated proposal.

2. I'm very smart, which will definitely impress the client.

   Yes, to spit on the client that you read Schopenhauer in the original, look only for independent films and know how to add three-digit figures in your mind.

   He is interested in how well you know the product that is selling.

   In addition, no client will tolerate the seller asserting himself at his expense.

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3. On the phone to sell much easier than in real life, so I can do it right.

   No, no, and again - no.

   It's very hard to sell by phone, it's much harder than in a regular store. Do not believe me?

   Then try for the sake of interest to get a job in the company and make a few sales.

   90% of 100%, that the first attempts will be a failure and you will be recommended to learn first, how to correctly sell by phone , and only then put in this area.

What does it take to properly sell by phone?

We have already figured out what the phone sales manager should not have, but now let's figure out what qualities, knowledge and skills you need to have, so that the client wants to buy from you what you offer him:

1. The right speech.

   Surzhik, slang, wild accent, various fikfity fictions clients oh do not like, so if you suffer from tongue-tie, then either fight with this defect, or choose another profession.

2. Strong nerves.

   This is generally an irreplaceable thing for the seller, as to shabby the nerves of the manager is a favorite occupation of the client.

3. The ability to get along with people, because customers come across different:

   boring, psychotic, aggressive, loving to chat about anything, strange, etc.

   And to all of them you need to find a special approach.

4. A thorough knowledge of the goods and services that you offer.

   You do not think that after hearing your offer, the client will immediately exclaim in delight: "Great! Wrap the two! ".

   No.

   It will be long and tiresome to torment you with questions and if it is suspected that you are not too skilled, then you can not earn anything.

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5. Be theoretically savvy in the subject of phone sales.

   You can not work for 15 years as a violinist in a philharmonic society, and then start selling by phone.

   More precisely, you can, but you need to go through theoretical and practical training.

How to correctly sell by phone - do not put up with a refusal!

In the career of even the most steep sales manager on the phone failures occur, beginners will have a break at first.

The brain of a man is arranged so that he reacts to any proposal at first with a refusal, saying, like so, I'm trying to smuggle something unnecessary!

Even if the customer replied: "No!":

1. Do not rush to apologize for the trouble and put the phone down.
2. Try to still call the client to the conversation: "Maybe you will still listen to our proposal? It does not take you much time. "

3. Ask why your proposal is not interested and, after hearing the answer, follow the instructions accordingly.

   For example, if a customer answers that he does not want to buy anything from you, because he has a supplier, try to explain to him that your offer is more profitable, just do not start pouring dirt on competitors.

You can say goodbye and hang up only when you hear that the customer is nervous or is simply inadequate( starts yelling at you, covering with mats).

Otherwise - act.

You will never learn how to properly sell by phone until you find an approach to perpetual refuseniks.

An excellent example of a successful sale by phone

see in the video:

5 tips on how to correctly sell by phone

I asked Victor to give my readers some more useful advice from a professional who will help them correctly sell by phone, and that's what they heard:

1. Smile, when talking to the client.

   Yes, he will not be able to see your smile, but he will hear it, and the voice will sound much more cheerful.

2. Study the company you want to sell something to.

   You can not call without collecting enough information about the future customer.

3. Keep an eye on the text that you are going to tell the client, and the options for answering his possible questions.

   So you will be protected from surprises.

4. Do not interrupt the client, even if you know what he will ask you, listen carefully to him.

   If the listener has become distracted and instead of the subject of sales you are already talking about the weather, gently return it to the subject of the conversation.

5. Love your work.

   If every conversation with a client is equivalent to hard labor for you, then the buyer will understand this, and you will not be able to sell anything to anyone by phone.

And yet, even if you are not the first year working in this field, do not stop constantly learning, how to correctly sell by phone , improve your skills on a daily basis.